

Older generations may not appreciate a picture that moves without a play and stop button – especially if it moves too quickly for them to read what’s on the screen. You might want to step away from the GIF editor if you think the following situations apply. When shouldn’t you attach an animated GIF to email campaigns?Īlthough GIFs will work great for certain segments of your audience and certain email campaigns, they may not be the best choice for every campaign every time.

The key is understanding how and when to send them out. When used at the right time with the right content and the right audience segment, GIFs can make up a vital part of your email marketing strategy.

A properly optimized GIF can solve these problems. Most email clients don’t support embedded video. GIFs are an excellent replacement for video. Dell led the way in 2014 when the company managed to increase revenue by 109% through a GIF-centric email campaign. A very simple custom GIF for product launches or promotional emails can help spark interest and encourage readers to click through.
How to create animated gif for outlook how to#
If you’re sending an announcement about a website redesign or how to do something tech-y, creating a custom GIF can help your subscribers get the point without getting too confused. GIFs make it easy to explain complicated concepts. (We’ll show you some animated GIF email examples later on so you get the right idea.) If you’re interested in inserting custom GIFs into your email campaigns, you’re in luck because there are several benefits. To spruce up your message background, see Add a message background color, gradient, texture, pattern, or picture.Ĭlip Art Choose pictures from Bing Images.Benefits of using an animated GIF in your email campaigns You can add animated GIFs to email by inserting an animated GIF using Insert a Picture or by using an add-in from your favorite GIF provider like GIPHY or Gfycat. WordArt is decorative text combined with special effects.Ĭlick where you want to insert decorative text in your message, and then click Insert > WordArt. More ways to liven up your message WordArt Select the area of your screen you want to capture. Screenshot Click one of the previewed images or click Screen Clipping. To change the chart options, right-click the chart, and then click a command. To close the spreadsheet, click the Excel button, and then click Close. In the Excel worksheet that appears, enter the data for your chart. To change the SmartArt options, right-click the SmartArt graphic, and then click a command.Ĭhart Choose a chart type, and then click OK. SmartArt Choose a layout for a SmartArt graphic, and then click OK. To change shape options, right-click the shape, and then click a command. New! If you use Outlook as part of an Microsoft 365 subscription, you can now insert Animated GIFs into your email messages using the Online Pictures option.
How to create animated gif for outlook license#
You're responsible for respecting copyright, and the license filter in Bing can help you choose which images to use.

When you search for clip art and pictures online, you'll be directed to Bing. Online Pictures Choose pictures from Bing Images. To change the picture options, right-click the picture, and then click a command. You can resize or rotate the picture with the handle points on the edges of the picture. Pictures Browse to the folder where the picture you want is saved, select the picture, and then click Insert. Then on the Insert menu, in the Illustrations group, choose one of the options. If your draft email message opens in the Reading Pane, click Pop Out to open the message in a new window.Ĭlick in the message body. To insert graphics into messages in Outlook for PC, use the following steps.Ĭompose a new email message or reply to or forward an existing email message.
